Influence of Regulatory Fit Theory on Persuasion from Google Ads: An Eye Tracking Study
Yessica Ileana Giraldo Romero, Carmen Pérez de los Cobos Agüero, Francisco Muñoz Leiva, Elena Higueras Castillo, Francisco Liébana Cabanillas
págs. 1165-1185
Business E-NeGotiAtion: A Method Using a Genetic Algorithm for Online Dispute Resolution in B2B Relationships
págs. 1186-1216
págs. 1217-1230
págs. 1231-1247
págs. 1248-1265
págs. 1266-1279
Blockchain-Based Address Alias System
Norbert Bodziony, Paweł Jemioło, Krzysztof Kluza, Marek R. Ogiela
págs. 1280-1296
Factors Determining the Behavioral Intention of Using Food Delivery Apps during COVID-19 Pandemics
Chaiyawit Muangmee, Sebastian Kot, Nusanee Meekaewkunchorn, Nuttapon Kassakorn, Bilal Khalid
págs. 1297-1310
What Crowdsourcing Platforms Do for Solvers in Problem-Solving Contests: A Content Analysis of Their Websites
págs. 1311-1331
Changes in Consumption Patterns and Tourist Promotion after the COVID-19 Pandemic
Diego Rodríguez-Toubes Muñiz, Noelia Araújo Vila, José Antonio Fraiz Brea
págs. 1332-1352
págs. 1353-1368
págs. 1369-1389
págs. 1390-1403
págs. 1404-1414
Customer Experience in Fintech
Cătălin Mihail Barbu, Dorian Laurenţiu Florea, Dan Cristian Dabija, Mihai Constantin Răzvan Barbu
págs. 1415-1433
Impact of E-Commerce Adoption on Farmers’ Participation in the Digital Financial Market: Evidence from Rural China
págs. 1434-1457
Generation Z’ Young Adults and M-Commerce Use in Romania
Georgeta Madalina Meghisan Toma, Silvia Puiu, Nicoleta Mihaela Florea, Flaviu Meghisan, Dalian Doran
págs. 1458-1471
págs. 1472-1491
págs. 1492-1516
The Influence of Situational Constraints on Consumers’ Evaluation and Use of Online Reviews: A Heuristic-Systematic Model Perspective
págs. 1517-1536
Determinants of the Intention to Use Cross-Border Mobile Payments in Korea among Chinese Tourists: An Integrated Perspective of UTAUT2 with TTF and ITM
págs. 1537-1556
Understanding Consumers’ Purchase Intentions in Social Commerce through Social Capital: Evidence from SEM and fsQCA
págs. 1557-1570
págs. 1571-1583
págs. 1584-1597
Online User Review Analysis for Product Evaluation and Improvement
Cheng Yang, Lingang Wu, Kun Tan, Chunyang Yu, Yuliang Zhou, Ye Tao, Yu Song
págs. 1598-1611
eWOM in C2C Platforms: Combining IAM and Customer Satisfaction to Examine the Impact on Purchase Intention
págs. 1612-1630
Rethinking a Designers’ Rule of Thumb: Influence of Information Seeking and Consumption Goals on Mobile Commerce Interface Design
Sooa Hwang, Hyunah Park, Kyunghui Oh, Sangwoong Hwang, Jaewoo Joo
págs. 1631-1647
Do You See It Clearly? The Effect of Packaging and Label Format on Google Ads
Diego Gómez-Carmona, Serafín Jesús Cruces Montes, Pedro Pablo Marín Dueñas, César Serrano Domínguez, Alberto Paramio Leiva, Antonio Zayas García
págs. 1648-1666
Trends and Future Research in Electronic Marketing: A Bibliometric Analysis of Twenty Years
Peng Gao, Fanchen Meng, Mário Nuno Mata, José Moleiro Martins, Shahid Iqbal, Anabela Batista Correia, Rui Miguel Dantas, Abdul Waheed, João Xavier Rita, Muhammad Farrukh
págs. 1667-1679
págs. 1680-1701
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