Research trends on Big Data in Marketing: a text mining and topic modeling based literature analysis
págs. 1-7
A review of higher education image and reputation literature: Knowledge gaps and a research agenda
Amaia Lafuente Ruiz de Sabando, Pilar Zorrilla Calvo, Francisco Javier Forcada Sainz
págs. 8-16
Investigating linkage between customer value and technology adoption behaviour: A study of banking sector in India
págs. 17-26
Impact of investments in training and advertising on the market value relevance of a company's intangibles: The effect of the economic crisis in Spain
Lidia García Zambrano, Arturo Rodríguez Castellanos, José Domingo García Merino
págs. 27-32
The influence of motivations and other factors on the results of implementing ISO 9001 standards
Carlos del Castillo Peces, Carmelo Mercado Idoeta, Miguel Prado Román, Cristina del Castillo Feito
págs. 33-41
Assessing the origins, evolution and prospects of the literature on dynamic capabilities: A bibliometric analysis
Gema Albort Morant, Antonio Luis Leal Rodríguez, Vicente Javier Fernández, José Antonio Ariza Montes
págs. 42-52
Entrepreneurial intention among engineering students: The role of entrepreneurship education
págs. 53-61
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