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For an entire generation of Soviet youth, Tarzan was a provocative symbol of individualism and personal freedom. Previous scholarship has included Tarzan within the larger counterculture movement of the thaw period (1953–64), but has not specifically examined how this occurred. Joseph S. Nye has coined the term soft power to describe the ability to attract and to co-opt rather than to force another nation into accepting your ideals. Within this rubric, Tarzan’s presence in the Soviet Union was simultaneously entertaining and provocative. As literary fare in the 1920s, Tarzan represented an escape from war and revolution and was sanctioned as acceptable reading for Soviet youths. The celluloid Tarzan also represented an escape, but this time from the repressive Stalinist regime and the hardships of post-WWII Soviet society. Raised on both the books and films, a new generation of Soviet youth longed for the individual freedom that Tarzan came to represent. Tarzan’s impact in the Soviet Union is one example of western cultural infiltration that contributed to the idealization of American individualism over the Soviet collective within the Soviet Union.
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