Measuring the efficiency of trade shows: A Spanish case study P Alberca-Oliver, A Rodríguez-Oromendía, L Parte-Esteban Tourism management 47, 127-137, 2015 | 52 | 2015 |
Historia, definición y legislación de las ferias comerciales/History, definition and legislation of trade fairs AR Oromendía, AM Martínez, DG Crespo Anuario Jurídico y Económico Escurialense, 449, 2013 | 43* | 2013 |
Environmental awareness of tourists A Rodríguez-Oromendía, MD Reina-Paz, C Sevilla-Sevilla Environ. Eng. Manag. J 12, 1941-1946, 2013 | 21 | 2013 |
Research Note: Relationship versus Transactional Marketing in Travel and Tourism Trade Shows AR Oromendía, MDR Paz, R Rufín Tourism Economics 21 (2), 427-434, 2015 | 17 | 2015 |
Marketing: estrategias y tendencias (2º ed) AR Oromendía Sanz y Torres, 2017 | 15* | 2017 |
Relationship quality and exhibitor's performance in leisure trade shows A Rodríguez, MD Reina, R Rufín E+M Ekonomie a Management 18 (3), 129-143, 2015 | 10 | 2015 |
Effect Of Continuous Assessment Tests On Overall Student Performance In The Case Of The Spanish National Distance Education University (UNED) MD Reina-Paz, A Rodríguez-Oromendía, C Sevilla-Sevilla Journal of International Education Research 10 (1.5), 61-68, 2014 | 9 | 2014 |
Impact of the international financial crisis on the spanish tourism sector MH Solís, AM Martínez, AR Oromendía GSTF Business Review (GBR) 1 (4), 149, 2012 | 9 | 2012 |
Casos de dirección de marketing EG Vázquez, EA González Pearson, Prentice Hall, 2005 | 9 | 2005 |
Prácticas de administración y dirección de empresas CR Illera, MTN Lozano, MPA Oliver, AR Oromendía Editorial universitaria Ramón Areces, 2003 | 8 | 2003 |
The metaefficiency of trade shows: a benchmarking analysis by sector P Alberca, L Parte, A Rodríguez Benchmarking: An International Journal 25 (8), 2875-2891, 2018 | 5 | 2018 |
Business Objectives For Trade Shows Aimed At Final Consumers A Rodriguez-Oromendia, MD Reina-Paz, C Sevilla-Sevilla The International Business & Economics Research Journal (Online) 11 (13), 1455, 2012 | 5 | 2012 |
Events planning and service orientation: A comprehensive study of efficiency in trade shows P Alberca, L Parte, A Rodríguez Event Management 22 (5), 803-824, 2018 | 4 | 2018 |
Analysis of the factors determining trade show attendance: Spanish case study A Rodriguez, MD Reina, C Sevilla Актуальні проблеми економіки, 252-263, 2014 | 4 | 2014 |
Marketing superior MDR Paz, RR Moreno, AR Oromendía | 4 | 2007 |
Fundamentos de Gestión Empresarial JN Marco, BR Moya, EP Gorostegui, MS García, AR Oromendía, ... EDITORIAL SANZ Y TORRES SL, 2022 | 3 | 2022 |
Calidad de relación entre recinto ferial, expositor y cliente final. Un análisis de las ferias dirigidas al consumidor final AR Oromendía, MR Paz, RR Moreno Información Comercial Española, ICE: Revista de economía, 149-166, 2013 | 3 | 2013 |
Trade shows as marketing tools A RODRÍGUEZ, MD REINA, C SEVILLA Sustainable Tourism: A Collection of Tools and Best Practices, 89, 2015 | 2 | 2015 |
Influence of corporate social responsibility on hotel demand C Sevilla-Sevilla, MD Reina-Paz, A Rodriguez-Oromendia The International Business & Economics Research Journal (Online) 13 (7), 1625, 2014 | 2 | 2014 |
The Impact Of The Current Economic Crisis On The Demand For Higher Education: An Analysis Of Spanish Distance Education Universities MD Reina-Paz, A Rodriguez-Oromendia, C Sevilla-Sevilla Contemporary Issues in Education Research 5 (5), 359, 2012 | 2 | 2012 |